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Big bad wolf Portrait
Photo by Ethan Cardaño

Here’s How The First Big Bad Wolf Sale in BGC Kicked Off

Bookworms of Manila ate well as the world’s biggest book sale made its BGC debut last Wednesday.

Malaysia-based book event Big Bad Wolf officially kicked off its first-ever Bonifacio Global City sale on Thursday, November 5, 2026, at the Park Triangle Mall in Taguig. 

Book lovers and those looking to get early Christmas gifts know the annual event for its marvellously tasteful selection of literature across a wide range of genres and reading ages, all at affordable, even discounted prices.

Big Bad Wolf 2026 - Ribbon Cutting
Photo by Ethan Cardaño

Early in the morning, the organizers and partners gathered for a ribbon-cutting ceremony led by co-founder Jacqueline Ng, Guest of Honor His Excellency Dato’ Abdul Malik Melvin Castelino, Ambassador of Malaysia to the Republic of the Philippines, and local partners Tim Yap and Charmaine Palermo. The Big Bad Wolf himself was also there to personally greet everyone.

As the floor opened and patrons finally ascended the escalators, they were immediately greeted by the view of the event’s more than two million selections from 40 international publishers.

Big Bad Wolf 2026 2
Photo by Ethan Cardaño

At the gateway section are this year’s Top Fiction and Nonfiction books, such as Careless People: A Cautionary Tale of Power, Greed, and Lost Idealism by Sarah Wynn-Williams and Freida McFadden’s thriller, The Housemaid’s Secret, which is getting its own film next year.

With a few more steps into the venue, literature connoisseurs’ and collectors’ eyes sparkled at the Goldsboro Books showcase, which was brought in all the way from London. Inside the glass display box were rare first editions and signed copies of works like J.K. Rowling’s Harry Potter and the Cursed Child (which was priced at over P1 million!) and Mortal Engines by Philip Reeve.

Big Bad Wolf 2026 - GB Booth
Photo by Ethan Cardaño
Big Bad Wolf 2026 - GB Booth 2
Photo by Ethan Cardaño

Deeper inside the location are the genre sections, from drama and romance to thrillers and fantasy, and even a hefty collection of children’s books (Little Red Riding Hood, featuring the Big Bad Wolf, is there, of course). GQ Philippines talked to a few bibliophiles around the area about the one book they recommend everyone read.

Arcade Film Factory Director Nick Santiago was in attendance and recommended Lonesome Dove by Larry McMurtry. “If you like things like Yellowstone… or if you like epic adventures, kind of like The Hobbit in the West,” he said.

If you’re going through a rough patch or feeling undecided on the route you want to take in life, BookTok influencer Joshua Sanchez recommends A Tree Grows in Brooklyn by Betty Smith. “In life, everyone needs a motivation; a push,” he said.

The two carried heavy carts full of books of various sizes, so we trusted their recommendations. I personally grabbed Perfume: The Story of a Murderer by Patrick Süskind, which I saw in Sanchez’s basket. I loved the film, and now I can compare it to the original words on paper.

Big Bad Wolf 2026 3
Photo by Ethan Cardaño

Speaking of films, there is also a section for movies and other art-related books to immerse yourself in. These include biographies and essays on directors like Spielberg and Tarantino, as well as music legends David Bowie, Prince, and Ozzy Osbourne, among others.

Before lunch, a large crowd formed around the venue and at the cashier lines, all with stacks that showcased their interests and personalities. Safe to say readership in the Philippines is as strong as, if not stronger than, ever.

This year’s Big Bad Wolf event runs until November 18, 2026, from 10 a.m. to midnight, meaning you can grab a book even late at night when you feel particularly voracious. But judging by the first day’s foot traffic and turnout, it’s best to visit sooner rather than later and grab as many as you can before the book you’re eyeing runs out.

Frequently Asked Questions

At Park Triangle Mall in Taguig, from its November 5 opening until November 18, 2026, daily from 10 AM to midnight.

More than two million titles from 40 international publishers.

Goldsboro Books from London is offering rare first editions and signed copies.

Ethan Cardaño

News Writer

Ethan Cardaño is GQ Philippines’ News Writer, bringing the latest in everything men to the forefront. If he’s not actively looking for stories, you’ll find him trying on trending menswear pieces, watching films in cinemas (as intended), frequenting local gigs, and eyeing everything counterculture. Before joining GQ Philippines, he graduated with a degree in Journalism from the University of Santo Tomas (UST), where he served as a photojournalist and eventually became chief photographer for The Flame, the official student publication of the UST Faculty of Arts and Letters. You can contact him at [email protected].

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